Agile books for sales people? [on hold]

Posted by Sander Marechal on Programmers See other posts from Programmers or by Sander Marechal
Published on 2013-10-25T14:44:51Z Indexed on 2013/10/25 16:10 UTC
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Are there any good books or other resources on how to sell agile to your clients?

Our development shop would really like to do more agile projects but we have a problem getting clients on board. Many clients want a budget and a deadline. It's hard to sell a client on an agile project when our competitors do come up with waterfall-based fixed deadlines and fixed prices. We know their fixed numbers are bad, but the client doesn't know that. So, we end up looking bad to the client because we can't fix the price or a deadline but our competitors can.

So, are there any sales-oriented agile resources that cover this? All the books I read focus on project management and developers.

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